The Social License

How to Keep Your Organization Legitimate

Voorzijde
32,95
Levertijd: 7 werkdagen
+
Bestel
ISBN: 9781137370716
Uitgever: Macmillan
Verschijningsvorm: Hardback
Auteur: John Morrison
Druk: 1
Paginas: 187
Verschijningsjaar: 2018

A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.