Rich af

From TikTok star and Your (favorite) Rich BFF Vivian Tu, the definitive book on personal finance for a new generation

While the rest of us are scrimping and saving every dollar, clipping coupons and reusing Ziploc bags, the rich are…getting richer. The secrets to financial success were traded among friends over cocktails and passed down from father to son. For too long, beating the proverbial financial game has been only for the male, pale, and stale—so how can you get rich in a world where you don’t even know the rules?

When Vivian Tu started working on Wall Street, all she knew was that she was making more money than she had ever seen in her life. But it wasn’t until she found a mentor of her own that she began to understand what wealthy people knew intuitively. Now, building on the massive appeal of her TikTok videos on personal finance, Vivian will be your mentor, dispensing fresh, no-BS advice on how to think like a rich person and create smart money habits. Vivian will help you:

Identify the tax strategies and (legal) loopholes you need to retire in style

Overcome investing fears to secure wealth for generations to come

Understand the differences between savings accounts, and where you should keep your money

Maximize your earnings to get more out of your 9 to 5

And more!

Rich AF will equip readers with the tools and knowledge to not only understand the financial landscape, but to earn, save, and invest more, with Vivian’s expert advice and fresh take on what wealthy people already know. And with your rich BFF at your side, you’ll be able to start your financial journey already in the rich-person mindset, growing your wealth for years to come.