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Blue Ocean Strategy / 1st edition
How to Create Uncontested Market Space and Make the Competition Irrelevant
2015 || Hardcover || W. Chan Kim e.a. || Harvard Business School Publishing || met inkijkexemplaar
The global phenomenon that has sold 3.6 million copies, is published in a record-breaking 44 languages and is a bestseller across five continents--now updated and expanded with new content. In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Ren e Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books...
No One Understands You and What to Do About It
2015 || Paperback || Heidi Grant Halvorson || Harvard Business School Publishing
Have you ever felt you're not getting through to the person you're talking to, or not coming across the way you intend? You're not alone. That's the bad news. But there is something we can do about it.
Heidi Grant Halvorson, social psychologist and bestselling author, explains why we're often misunderstood and how we can fix that. Most of us assume that other people see us as we see ourselves, and that they see us as we truly are. But neither is true.
Our everyday interactions are colored by ...