Written by a leading researcher in one of the nation’s top I/O (Industrial/Organizational) programs, Paul Levy’s text has long been acclaimed for its concise, research-based approach and personable writing.Known for its ability to balance depth and quality this text stresses analytical reasoning whilst remaining accessible for students. Throughout this book students have ample opportunities to explore what’s happening in I/O psychology today. Relevant examples based on current events an...

Real-world examples, fascinating applications, and clear explanations, help students to understand the basics of learning and memory research.

With real-world examples, fascinating applications, and clear explanations, this breakthrough text helps uninitiated students understand the basic ideas and human impact of groundbreaking learning and memory research. The text features a unified approach to behavioral studies and the biological mechanisms common to all species with integrated coverage ...