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74,95
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Operations Research: An Introduction, Global Edition

Paperback || Hamdy Taha || Pearson

For junior/senior undergraduate and first-year graduate courses in Operations Research in departments of Industrial Engineering, Business Administration, Statistics, Computer Science, and Mathematics.

Operations Research provides a broad focus on algorithmic and practical implementation of Operations Research (OR) techniques, using theory, applications, and computations to teach students OR basics. The book can be used conveniently in a survey course that encompasses all the major tools of op...

54,49
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Contemporary Logistics, Global Edition (e-book)

2017 || E-book via Bookshelf || Jr. Paul Murphy e.a. || Pearson

For undergraduate and graduate courses in Logistics. A dynamic foundation to the global study of contemporary logistics A market--leading text, Contemporary Logistics explores modern logistics from a managerial perspective. These are characterized by geopolitical tensions in parts of the world, steadily increasing trade, supply chain vulnerabilities caused by severe natural disasters, and an unabated pace of technological advancement.

In it, readers see theory come to life through t...

77,45
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Organizational Behaviour / 2nd edition

2017 || Paperback || Timothy Campbell e.a. || Pearson

This second European edition of this classic textbook brings the exceptional introduction to organizational behaviour written by the masters of the subject, and adapts it to meet the needs of students studying in Europe today. Fully updated and revised, this adaptation continues the tradition of making current, relevant research come alive for students, while maintaining its hallmark features - clear writing style, cutting-edge content and compelling pedagogy. This new edition offers real-lif...

57,50
Levertijd: 4 werkdagen
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Doing Research in Business and Management / 2nd edition

An essential guide to planning your project

2017 || Paperback || Mark N.K. Saunders e.a. || Pearson

Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The concise and easy-to-read style combined with clear tables and diagrams makes it highly accessible. 'Definition' boxes explain key terms and 'Research in practice' boxes show how the research is used in real life, making this the...

16,95
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Webs of Influence / 2nd Edition

The Psychology Of Online Persuasion

2023 || Paperback || Nathalie Nahai || Pearson

With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and retain new business. In this second edition of Webs of Influence, Nathalie Nahai brings together the latest insights from the world of psychology, neuroscience and behavioural economics to explain the underlying dynamics and motivations behind consumer behaviour. This book will show you how to apply specific principles to improve your m...

69,45
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Contemporary Logistics / 12th Global edition

2017 || Paperback || Jr. Paul Murphy e.a. || Pearson || ook als eBook

For undergraduate and graduate courses in Logistics. A dynamic foundation to the global study of contemporary logistics A market--leading text, Contemporary Logistics explores modern logistics from a managerial perspective. These are characterized by geopolitical tensions in parts of the world, steadily increasing trade, supply chain vulnerabilities caused by severe natural disasters, and an unabated pace of technological advancement.

In it, readers see theory come to life through timely, pra...

64,95
Levertijd: 4 werkdagen
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Research Methods for Leisure and Tourism

2017 || Paperback || A. Veal || Pearson

Now in its fifth edition, Research Methods for Leisure and Tourism has become the ultimate reference text for both students enrolled in undergraduate and postgraduate degrees and practising managers. This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with step-by step guidance through research software including Excel, SPSS and NVivo. Key featuresCoverage of both qualitative and quantitative research methods, ensuring a balanced approa...

60,75
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Human Resource Management / 8th edition

A Contemporary Approach

2017 || Paperback || Julie Beardwell e.a. || Pearson

This highly engaging, bestselling textbook, now in its eighth edition offers a comprehensive examination of contemporary human resource management issues and debates. Aimed at undergraduate, postgraduate and MBA students, this title provides an authoritative source for students of CIPD Advanced qualifications.