The unprecedented Covid-19 crisis revealed the scale and scope of a new type of economy taking shape in front of our very eyes: the digital economy. This book presents a concise theoretical and conceptual framework for a more nuanced analysis of the economic and sociological impacts of the technological disruption that is taking place in the markets of goods and services, labour markets, and the global economy more generally. This interdisciplinary work is a must for researchers and students ...

This fourth edition has been updated throughout to discuss the global Middle Ages, medieval slavery, climate change and intercontinental pandemics and European exchange with Africa, the Americas and Asia to provide students with a broader understanding of the medieval period which looks beyond the usual European boarders reflecting the new trends in teaching and research. Chapter summaries have been added to each chapter to support students' understanding of the topics, and the glossary has b...

The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather than calculating prices to cover costs or to achieve sales goals, readers will learn to frame more strategic choices t...

The new edition offers a student-friendly introduction to a history documenting the emergence of molecular biology techniques, methodology, genetics and epigenetics, and the molecular mechanisms that lead to adaptation after exercise, and explicitly links to outcomes in performance, nutrition, physical activity, and clinical exercise.

Visual and fun to read, The Goal: A Business Graphic Novel offers an accessible introduction to the Theory of Constraints concepts presented in The Goal, the business novel on which it was based. The Goal is widely considered to be one of the most influential business books of all time.

Revised edition of Handbook of coaching psychology, 2007.

‘Arabiyyat al-Naas (Part One), second edition, offers a groundbreaking introduction to Arabic as it is written and spoken by native speakers. It combines a grounding in Modern Standard Arabic (MSA) with an innovative integration of the spoken Levantine variety used in Syria, Lebanon, Jordan and Palestine.

The course efficiently prepares students for the practical realities of learning and “living” Arabic today. The book contains 29 theme-based units covering all the core topics expected...

Lively, original and highly readable, An Introduction to Literature, Criticism and Theory is the essential guide to literary studies. Starting at The Beginning and concluding with The End, chapters range from the familiar, such as Character, Narrative and The Author, to the more unusual, such as Secrets, Pleasure and Ghosts. Now in its sixth edition, Bennett and Royles classic textbook successfully illuminates complex ideas by engaging directly with literary works, so that a reading of Jane E...

Uniquely, focuses on the management of airports to guide business strategy (strategic, commercial and competitive aspects of airline business) rather than airport planning and operations (Young) or economics or marketing of international airlines (Doganis). It therefore provides an innovative insight into the processes behind running a successful airport and is considered to be the best most accessible book available. - Fills a need for a new edition by being updated to reflect the reflect th...