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Marketing for Tourism, Hospitality & Events

A Global & Digital Approach

2024 || Paperback || Simon Hudson e.a. || SAGE

This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries.

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Marketing for Tourism, Hospitality & Events

A Global & Digital Approach

2024 || Hardcover || Simon Hudson e.a. || SAGE

This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries.