A revised edition of this popular history of design, updated to reflect innovations since the book's first publication in 2016. Design: The Whole Story takes a close look at the key developments, movements and practitioners of design around the world, from the beginnings of industrial manufacturing to the present day. Organized chronologically, it locates design within its technological, cultural, economic, aesthetic and theoretical contexts.

From the high-minded moralists of the 19th century...

With the spread of Buddhism among Westerners and the controversy over its status, interest in Tibet has never been greater. This mysterious land, now a province of the People's Republic of China, has produced some of the most fascinating and creative art in the world. From silk embroidery and textiles to painting, sculpture, and manuscripts, Tibetan art has striking qualities that set it apart from other Buddhist and Asian art. Robert Fisher takes the reader through the history of Tibetan art...

Today's designers are often presented with a seemingly infinite number of creative choices, with the ability to push their materials to the limits of what they can do. Understanding these materials properly helps designers make inspired decisions in a practical and confident manner. The Materials Sourcebook for Design Professionals is the one-stop resource for all design professionals, providing comprehensive, accurate information about the basic materials with which they work on a daily basi...

This is the third edition of the highly successful Advertising Concept Book. As well as substantially expanded chapters on interactive advertising and integrated advertising, an entirely new chapter on branded social media has been added. This new edition contains fifty specially drawn new illustrations of key campaigns.

It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. P...

Bioluminescent algae, symbiotic aquariums, self-healing concrete, clavicle wind instruments and structures made from living trees “ biology applied outside the lab has never been so intriguing, or so beautiful. Bio Design examines the thrilling advances in the field, showcasing some seventy projects (concepts, prototypes and completed designs) that cover a range of fields“ from architecture and industrial design to fashion and medicine. The revised and expanded edition features twelve new...

The Books That Shaped Art History provides an invaluable roadmap of the field by reassessing the impact of the most important texts of art history published during the 20th century. Each of the sixteen incisive chapters, focusing on a single book, is written by a leading art historian, curator or one of the promising scholars of today. In bringing these cross-generational contributions together, the book presents a varied and invaluable overview of the history of art, told through its most en...

There is absolutely no precedent for this book, the only encyclopaedic guide to manufacturing processes that explores established, new, emerging and innovative production techniques that have, or will have, an important impact on the design industry. With over 1,200 photographs and technical illustrations, it is the definitive reference for 3D designers, product designers, architects and engineers who need a convenient, highly accessible and practical reference that will enable them to make f...

Here is a new, fourth edition of this authoritative introductory survey of world prehistory, spanning the past 3,000,000 years and written by a team of twenty-four expert authors. This edition has been radically updated to be more thematic and accessible: chapters are connected by new key themes boxes (climate change, domestication, migration, social inequality and urbanism), which link global regions and encourage big-picture thinking. The text has been streamlined and the book's design comp...

Why does archaeology matter? How does studying prehistory help us understand climate change? How can archaeological discoveries challenge contemporary assumptions about gender? How has archaeology been used and misused to support political and nationalist agendas - and how can it help build a more diverse and inclusive picture of our world by examining the people left out of written history? Brian Fagan and Nadia Durrani address these and other questions, exploring how archaeology's long-term...

New to this Edition * Updated treatment of postcolonial approaches and indigenous archaeology, with coverage of the ontological turn in archaeology, and new examples of community archaeology in southern Africa and Australia. * New discoveries and research across the globe, such as archaeological evidence of social hierarchies at the ancient city of Liangzhu, China, and recent evidence of Neanderthal art in France and Spain. * A more inclusive picture of archaeology, raising the profile of wom...