Provides an introduction to the theory and application of discourse analysis within the field of social psychology. This book includes chapters on the theoretical roots of discourse analysis in linguistic philosophy, ethnomethodology and semiotics and an overview on the perspectives of discourse analysis and its utility in studying attitudes.

Discourse as Data uses a step-by-step approach to introduce the principal range of methods for discourse analysis, and offers the reader practical opportunities to try out analytic concepts on new data. The contributors come from across the social sciences - each an expert in a different core method in discourse analysis.

Emotion is an important topic in social science. This work - from a leading voice in the field - not only accessibly outlines the research from different fields, but is the first to pull it together to propose an agenda setting proposal for a definitive approach.