Epic Content Marketing: How to Tell a Different Story, Break

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ISBN: 9780071819893
Uitgever: McGraw-Hill
Auteur: Pulizzi, Joe
Pagina's: 331

Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and "stories" tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability