Advertising in the Digital Age

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SAGE

ISBN: 9781529601978

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Description

A cutting-edge exploration of advertising theory and practice in the context of today’s digital media environment, built around the BA in Advertising at the London College of Communication.

Specifications

ISBN

9781529601978

Uitgever

SAGE

Pagina's

304

Taal

English (US)

Verschijningsjaar

2023

NUR

Economie en bedrijf algemeen