Strategic Management in the Media / 3rd Edition
SAGE
Druk: 3
ISBN: 9781529773699
Vandaag besteld, volgende donderdag verzonden
Description
Drawing from a wider range of disciplines than is often the case in media management research, this fully revised third edition of the classic textbook on strategy in the media offers a compelling introduction to theories of strategy and management.
Specifications
ISBN
9781529773699
Uitgever
SAGE
Druk
3
Pagina's
280
Taal
English (US)
Verschijningsjaar
2024
NUR
Economie en bedrijf algemeen