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The Strategy Handbook - Part 1: Strategy Generation (e-book)
E-book (download) via Adobe (ePub) || Jeroen Kraaijenbrink || Effectual Strategy Press || met inkijkexemplaar
In this first part of The Strategy Handbook Jeroen Kraaijenbrink offers a refreshing and practical approach to strategy generation in which creativity, interaction, and value creation are central. Based on more than a century of insights from the strategy literature and on a trial and error process with strategists from over 300 organizations, the book’s purpose is as relevant as it can be: making strategy work.
In an accessible and down-to-earth style The Strategy Handbook guides you thro...